"An immediate challenge for Mr. Cook will be to advance Apple's plans in what is expected to be a key market for growth: digital video. Apple is working on new technology to deliver video to televisions, and has been discussing whether to try to launch a subscription TV service, according to people familiar with the matter. Unlike the iPod and music, where Apple has a commanding position, the battle to rule online video remains wide open and the company faces fierce competition."
The wall Steet Journal briefly informs that Apple is seeking to develope a video TV delivering technology! They say this technology is different from the AirPlay technology or at least addapted.
In 2009 Apple wanted to launch this service but gave it up because early 2010 the iPad was lauched and the media compaies weren't interested enough!
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